Puppy Posting

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Puppy Posting

I wasn’t always an animal person. When I was young, I was terrified of big dogs that might jump on me or lick my face. In middle the fear turned into more of a distaste, and by the end of high school I was just indifferent. Four years later here I am, finding myself wanting to get a dog. I see service training puppies around campus and I positively melt. I follow not one, but three dog accounts on Instagram, and derive way too much pleasure from booping their noses on the screen. How in the world did I get here?

I realize that I’m not the only one who has fallen under their spell in the last few years. In fact, I know many other people who didn’t consider themselves dog people, who now send me dog videos over Facebook and Instagram. It seems like our canine friends have overtaken social media and some of advertising. I’m not certainly not complaining, but I wonder how this started? The first time I remember seeing a dog in media was the Budweiser commercial during the 2015 Super Bowl.

I remember people raving about how adorable the ad was, and a lot of people still remember today. Maybe it was then that marketers realized that animals were a sure way to grab people’s attention. Put a puppy on a screen and people become emotionally attached. However, it’s not only advertisers that engage in puppy posting. Ordinary consumers are also doing it. Like I said, I follow three dog accounts. When I open Instagram, I regularly find other accounts following me because they know my weakness and think that I’ll follow back. When someone posts a picture with their furry friend, they’ll probably get more likes than a post with just humans.

It’s a little crazy how prevalent dogs have become. So prevalent that some have come to hate dog-lovers for their enthusiasm. Is it just a fad, or will the animal love continue in the years to come?


3 Comments

Haley Planson

Haley Planson

September 18, 2018at 2:03 pm

I’ve always considered myself a dog person, but recently I have definitely noticed the influx of puppy Instagram posts, Facebook videos, and Snapchat stories. I have a dog at home, but now I find myself wanting ANOTHER dog of my own to have by my side at all times! I agree that there is a growing trend of using puppies in advertisements. Even organizations on campus are starting to use puppies to lure students in to sign up. Like you, I’m not complaining at all!

Haley Mitchell

Haley Mitchell

September 18, 2018at 2:17 pm

I completely agree! Ever since coming to UGA and being around guide dogs all of the time, I’m pretty sure I follow at least ten dog accounts. My roommate raised a guide dog, who is no longer in training but still lives with us and his instagram account is still very much thriving! I always thought that it was just service animals that had social media accounts, but over the past year or so, I’ve come to realize that even regular pets have their own social media pages. And I completely agree that its not something that many people are complaining about but the trend is rising and I don’t see an end to it any time soon.

Nicole Hand

Nicole Hand

September 18, 2018at 2:24 pm

This is great. I have actually been thinking about this a lot lately because I recently signed up to be a foster for dogs at the animal shelter. After I sent in the application, I realized that I don’t have the necessary time or space to properly care for a dog, even if is for only just over a week. I realized that I have been seeing all of the cute but heartwrenching images being posted by the animal shelter and that is actually the driving force that led me to want to foster. You have no idea how powerful those posts are until you signed up to be a foster based on a heartwrenching puppy picture..

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