Before I start this week’s article, please go check out this tweet
Black Friday shopping is a tradition in many American households; despite the shopping beginning earlier and earlier each year, the trend hasn’t died down yet. Many retailers expect there to be a greater shift to online shopping during this Black Friday season. Black Friday has been regarded as the beginning of the country’s Christmas shopping season since 1952, although the term “Black Friday” did not become widely recognized or used until the early 2000s. In class, it was mentioned how about 70% of consumers already start their holiday shopping before Black Friday and I think that plays an interesting role in the way marketers advertise Black Friday deals.
Popular blogging and technology sites have already published/leaked some of the top deals we’d expect to this season of shopping. CNet has already released Walmart’s ad which includes a 2018 iPad for only $200, 40-inch TV for only $99, an XBox One for $200, and tons more deals. If you clicked the link above, it accurately represents my current financial situation. There are so many great deals this season, if you ask me, there are too many deals!
Before you do any Black Friday shopping, ask yourself one question: 1) Do I really need this item? If the answers yes, then make sure you’re getting the best deal. Advertisers rely on consumers not checking all of the ads. I mentioned that Walmart had the Xbox One bundle for $200, well Target also has it for the same price and you get a $20 gift card and Kohls will also be selling the same unit, but with a $60 gift card. This holiday season make sure you do shopping right and outsmart the company. Happy Shopping!
If you’d like to read more about the Walmart deals, check out their article: https://www.cnet.com/news/black-friday-2018-walmart-deals-ps4-and-xbox-one-for-200-99-google-home-hub-bose-headphones-roku-11/