The Dos and Don’ts of Social Media

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The Dos and Don’ts of Social Media

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We have arrived at an age where what internship or job we are going to get and how we are going to get them consumes our thoughts. What can we do to stand out and gain these companies’ attentions? As these worries fill our minds, most of us have stop to think – can employers see what I am posting on my social media? We have all heard the long lectures of not posting anything inappropriate or unprofessional on social platforms, but do jobs actually check for it?

            I decided it was time to do some research and turn these questions into answers. Since 2016, “social recruiting” has gone up 60%, meaning almost 70% of employers screen social networks before hiring. This does not mean that the best option is to ghost yourself from social media. Research also shows that 50% of employers are less likely to consider a candidate who is not findable online. It is best to take this knowledge and use your social media as an advantage. Let the employers find you and become impressed with what they see! Display a professional attitude, great communication skills, or even the countless activities you have been a part of and maybe even mentioned on your resume. Another big way to use social media to land a job is networking. Connect with others in your industry, such as through LinkedIn groups. This helps build your social capital and raises your amount of engagement with a positive and professional approach.

            Long story short- as fun as it is to reminisce on the good and even bad times, it is best to keep your personal life off the web. You never know if what you are posting could hurt your own or someone else’s future.

https://www.careerbuilder.com/advice/social-media-survey-2017

3 Comments

Jordan Thomas

Jordan Thomas

January 22, 2019at 1:41 pm

I think this article definitely covers an interesting topic given how common social media is. I have always been aware that employers frequently view social media, but I didn’t know that 50% of employers are less likely to pursue a candidate if they weren’t on social media. This makes sense though because social media profiles often say a lot about a person!

Dhara Bhalani

Dhara Bhalani

January 22, 2019at 3:34 pm

I totally agree with this! I think that with the current generation of college students, we are more aware of this and we have spent relatively less time on social media than the generation that is currently in high school and middle school. These kids have practically grown up with social media in their lives, having accounts from a very young age. Teaching caution to this generation is super important!

Rachel Wolfson

Rachel Wolfson

January 27, 2019at 2:38 pm

It’s definitely interesting that 50% of employers wouldn’t consider a candidate who doesn’t have social media profiles online! I wonder if that includes privacy settings, because someone could have a profile on Instagram, Facebook, and Twitter, but if the account was set to private the employer wouldn’t be able to see much. Instagram especially is a highlight reel and there are so many “authentic” things that someone would NEVER post about. While people can definitely get a good sense of who someone is just based on their social media, I think it’s important to note that the impression you can get from social media is the impression that the individual WANTS you to have. People can make themselves appear however they want based on the the language and types of photos they use. I personally believe that in-person interviews are the best method for getting to know an individual pre-hiring, just because people in real life can be way different than they appear online.

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