Blog

Becoming the Barefoot Blonde

Bloggers, internet famous stars, and young small business entrepreneurs are taking over the digital world as we speak. With their growing, widespread knowledge of the ins-and-outs of technology and the world-wide-web, they know just what they have to do to be successful in a technologically dependent world like ours has become. Amber Fillerup Clark (age

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8 Things You Should Know Before Cutting Back on Your Coffee

They say you don’t know what you have until it’s gone. At first I thought I truly understood the meaning of this when I had to give up all things gluten and dairy, but boy was I wrong! Coffee has been my drug since the 8th grade (which is alarming in and of itself) and

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What Were You Thinking Tarte?

By now, if you are even a little bit into makeup, you have probably heard that Tarte Cosmetics has just introduced a new foundation to the already saturated market. This incredibly well known makeup brand holds the spot for the number one selling concealer, Tarte Shape Tape, so the beauty world was especially excited for

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Marketing with Internet Outrage

All publicity is good publicity, right? Is there at least a little bit of truth to this adage? The question came to mind after reading a story about a small lodge in Dublin called The White Moose Café and Charleville Lodge. In short, the owner of the business had made posts mocking a YouTube blogger

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How Lane Kiffin is Using Social Media to Stay Relevant at FAU

In order to have a better understanding of who Lane Kiffin is before I get into how he has made an impact on social media, I’d like to give a quick summary of his career path up to this point.  Lane Kiffin got a few big breaks very early in his career and ran into

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How the Animals of Instagram Might Make More Than You Think

One thing that all my friends and family know about me is that I’m obsessed with my dogs. If you add me on Snapchat, that’s pretty much the only thing you’ll see on my timeline. I have hundreds of pictures of my pups on my phone, and I may be a little biased, but I

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Airheads Capitalizes On Rookie Sensation’s Love for Candy

While their season came to an abrupt hail-mary end last week, the New Orleans Saints have plenty to look forward to in the coming seasons, and much of that is credited to their rookie phenom, Alvin Kamara. The rookie season for any professional athlete can be a tumultuous one, filled with frustration and struggle, but

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The impact of social media for Tailgate Georgia

This week I chose to look at the social media accounts for the Athens clothing store, Tailgate Georgia. The store primarily offers vintage wear University of Georgia apparel. While company does have a few other locations, it is primarily a mom and pop style store. Originally created as an independent college apparel store, tailgate was

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The Cancer Foundation Social Media

Each week, I plan on diving into  an organization’s social media that is directed toward “Combating Cancer in the Digital Age.” This week, I’m going to talk about The Cancer Foundation (TCF) of Northeast Georgia’s social media presence. Why pick this one first? Because I get the honor of running it this semester, along with

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The Jacksonville Jaguars- America’s Football Team

Yesterday afternoon the Jacksonville Jaguars played the New England Patriots in the AFC championship game and in a tragic turn of event the Patriots are going to the Super Bowl yet again. Before I go on let me preface: I am neither a Jags or Patriots fan and I typically don’t keep up with the

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