Social Media has revolutionized the way we consume information, the way we shop and created a new way we can silently envy others. In the early days of social media, it was a mere means of communication. But with so many developments, social media is changing the perception on what it means to be an entrepreneur and what it means to be a successful business. And with millennial consumption expanding beyond beauty products, fashion, travel and tech, platforms like Instagram allow us tap into industries that were once forbidden.
Recently upon browsing the Instagram explore page, I’ve noticed that transformations are the new craze. Be it weight loss, emotional healing or a nose job, this is the year of #transformation and everyone wants a piece. From dermatologist, Dr. Pimplepopper’s posts going viral to everyone bothering Kylie Jenner about her lips, talking about plastic surgery is no longer taboo. Everyone’s talking about it and most people have at least thought about it. It has opened up a dialogue educating users thus reducing ignorance and false judgement.
Social Media has not only given creatives such as bloggers, content creators and youtubers a footprint but, it has allowed professionals such as doctors the chance to use their platform to educate others on their practice and reach new clients. A topic such as plastic surgery that was once controversial and misunderstood is now commonly discussed. That in itself is progress and we have social media to thank for that.
Image: Kim Kardashian and Dr. Simon Ourian (source: Hollywood Reporter)