Tag Archives: studentspotlight

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Student Spotlight: Kylie Zamer

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When choosing someone to highlight for a student spotlight I knew Kylie would be the perfect person. She is a fourth year marketing major with a minor in fashion merchandising from Maryland. She is very outgoing, personable, and has an incredible work ethic. She had the opportunity to study abroad in China this past summer, and become culturally immersed during her time there. She has had many accomplishments through her work at the Red and Black, and as a Nasdaq marketing intern this past summer. She is also an active member of Pi Sigma Epsilon, the marketing, sales and management fraternity on campus.

Kylie has been making her mark on UGA’s campus, and doing so through the Red and Black. She started as an Account Executive in September of 2017, and worked her way into the Student Advertising Manager role in March of 2018. This position includes her overseeing Account Executives, advertising teams who sell advertisements in the Red and Black through the paper, and their social media. She organizes weekly, and monthly goals to ensure they are on top of their tasks. This includes creating proposals, cold calls, and having brainstorming sessions. She also takes care of the hiring and recruiting of Account Executives. Aside from her managerial role, she has the pleasure of taking care of national accounts such as chains, and businesses who are not local to Athens. She officially hit the ground running in this position in August of 2018, the start of her senior year while taking an 18- hour semester, and her work ethic truly shined during this time.

Moreover, Kylie also had the pleasure of interning with Nasdaq this past summer in Rockville, Maryland where she served as a Marketing Intern. Some of her tasks included assisting in social media, and marketing campaigns while reviewing and examining their analytics. She would draft social media and blog posts on their websites as well. She had some other big tasks while working as an intern. She was able to create and implement new social media marketing techniques to enhance the virtual presence and viewership of Nasdaq’s platforms. Her individual project included a social media competitive analysis. She worked hard to compare platforms against Nasdaq’s competitors with companies like the New York Stock Exchange. This was done through analyzing websites and social media platforms to ensure everything looked seamless across the board. She was also able to organize a social media campaign for national intern day which slotted Nasdaq on the Top 10 U.S. internships list. She was able to accomplish an immense amount of work in her short summer with Nasdaq, and it didn’t go unnoticed.

Kylie’s involvement on campus and off has shown how determined she is to be a hard working individual through everything she does. She is hoping to secure a job in marketing, and would like to work in the fashion industry, but is open to anything. She is very versatile, and I know her skills will be greatly utilized wherever she decides to work in the near future!

LinkedIn profile: https://www.linkedin.com/in/kylie-zamer-693893125/

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Student Spotlight: Julia Stain

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All the way from the very edge of the West coast, Julia Stain has traveled 1,997 miles from Palos Verdes, a beautiful peninsula in southern California, to simply experience something different. Julia is currently a third-year Advertising major within Grady, and I have gotten the pleasure to know Julia for the past three years through our sorority. Sometime within the middle of our sophomore year is when we became the great friends that we are today. During the last two and a half years, whenever we are out together and Julia meets someone new, without a doubt, she will get the classic, “What made you decide to come so far for school?” or “Why did you want to leave such a beautiful place like California?”

These constant reminders of why she left have been hard, and at times made her wonder if she made the right decision coming all the way out here for school. However, if you were to ask her now if she regrets leaving the golden coast for four years, to be in Athens, Georgia, where she knew absolutely no one, she would say, “This has been without a doubt, the best decision I have made thus far.”

Being from Atlanta, I have envied Julia for the relationship she has with this school and the people at it. She never worries about running into old, familiar faces from her past and always has had the opportunity to authentically be herself without a second thought, and she has successfully done so. Julia says, “I have grown in so many ways I could not imagine where I’d be maturity wise, if I had decided to stay close to home.” Being so far away forced her to become independent and put herself out there in ways which have prepared her for what is to come after college. The experience she has had on the east coast has been so great, but she says what she misses the most is “of course my family, but also the daily sunshine on my skin and the ability to walk to the beach at any hour of the day. I did not realize how special my home was until I left it.” Julia’s journey to the University of Georgia not only gave her a group of lifelong friends, a great education, but also this new appreciation for her home that she may have never gained if she had not taken the risk and left.

One out of the hundreds of sunsets Julia has experienced growing up, in her front yard…

Julia’s post college plans involve returning home to Los Angeles and hopefully working at an Advertising agency she admires. She has an interest in sports media and management and she would love to be at a firm that focuses on the industry, if possible. She spent last summer working for The Opening in LA and had a great experience being involved in multiple events for student sport organizations in LA and Dallas. Although Julia looks forward to her return home soon, she cannot believe she only has one more year left here in Athens and is unsure if it is enough time to soak it all in. Her horizons have been broadened by her decision to come to UGA, and she can’t imagine her life any different. Most of her college friends will stay closer to the East coast and she says, “I am not looking forward to that aspect of going back home, but it will be pretty awesome to have friends literally all over this country to visit.” If you ever get the chance to meet Julia on or off campus, do not hesitate to get to know her as much as you can. I am proud to know her and can firmly say my college experience would not have been the same without her and her positive energy in it.

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Student Spotlight: Riley McBay

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If you have ever stepped foot in Casey Commons in the center of UGA’s Business Learning Community, there is a good chance you have seen a young woman with dirty blonde curly hair and a smile on her face. Sometimes she is crisp in the classic red Terry polo, and other times she is rocking a camo hat. Her name is Riley McBay and she is a 4th year Management student who has left a giant impact at the University of Georgia.

Riley truly exemplifies what it is to be a student in the Terry College of Business. While she joined the social sorority Zeta Tau Alpha, she chose to hone in on her leadership development by participating in business-focused extracurriculars. Riley has spent several years as a dedicated member of Pi Sigma Epsilon, a Marketing, Sales and Management Fraternity. She has served on the Promotions Team for PSE’s bi-yearly recruitment, as well as a New Member Development leader where she helped mentor new members of PSE. However, you can always find her lending herself wherever she is needed.

She has the honor of serving as an Ambassador for the Terry College of Business, where she helps host events with employers and notable alumni, gives tours to prospective students, and serves as a guide to current Terry students. She also serves as the Social Chair and helps facilitate lasting relationships between the ambassadors. She says, “Out of all of my experiences at UGA, I think being a part of the Terry Ambassador program has been most impactful. This program has given me such an incredible platform to connect with potential Terry students, mentor underclassmen, and meet the most impressive Terry alumni. It is such an honor to represent the college in my red polo every day!”

Riley has also been hand-picked to participate in the National Collegiate Sales Competition and the International Collegiate Sales Competition, which provided her with invaluable experience in consultative sales. This led to her internship with Georgia Pacific in their JumpStart Program, and she will be returning to GP as a PRO Jumpstart Associate after graduation.

Looking back on the last four years, Riley says that if she had to choose her favorite part about UGA, it would be, “Surrounding myself with peers and friends who encourage me to be my best self and always push me to expand my involvement, knowledge, and experiences. The UGA community really does feel like a family!” Riley is the perfect example of what it means to be a dawg at heart.

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SPARKsouthSeptember 28, 2018
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