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Digital Additive

I am a recent marketing graduate from the Terry College of Business at the University of Georgia, working on the Account Services team at Digital Additive in Atlanta, GA since August 2018.

Most recently, I worked as a summer intern for rDialogue, a loyalty marketing agency out of Atlanta’s Perimeter. There, I had the opportunity to support the loyalty team by providing market research, developing loyalty strategy, and creating presentation deliverables for the company’s diverse clientele. Additionally, I worked with the CRM team to build Salesforce email campaigns, perform competitive research, and implement internal demographic/psychographic social tools.

In 2016, I interned for LG Electronics USA in their B2B Marketing Department at their Air conditioning systems HQ in Alpharetta, GA. My main responsibilities as a member of the marketing team included providing support and ideas for the digital marketing strategy, collaborating with the PR agency to implement strategic goals, constructing a new product database, and providing insight and results based off of online analytic data.

Prior to LG, I worked for the Atlanta Braves serving on the Ticket Event Team. There, I assisted in fan-based gameday events and activities, participated in promotional tasks, and performed client-facing marketing responsibilities.

In addition, I currently run my own free-lance graphic design company, E. Rosenthal Graphics, capitalizing on my 8+ years of graphic design experience. My business focuses on delivering the following services to both corporate, non-profit, and small business clients:
• Logos and branding
• Event promotions
• Web-based digital marketing
• Informational material

Spring 2018

LG Electronics
Atlanta Braves

American Marketing Association at UGA
Brother of Tau Epsilon Phi Greek Fraternity
President at Students Supporting Israel
UGA Intramural Dodgeball
Community Service Volunteer for Aces for Athens (GA)
Student Board Member at Chabad at UGA (2017)
Alumnus of Atlas Business Society (Terry College of Business)
Alumnus of Youth Leadership Sandy Springs

2017 - Moe's Southwest Grill
Account Management, Creative/Content Development


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