Digital Day 2024 Agenda

9:30 Welcome

  • Jen Osbon & Scott Cuppari

9:45 Young Alumni Panel

  • Evan Rosenthal, Delta
  • Alana Dorsey, NCR
  • Julia Edwards, Time Warner

10:15 Opening Keynote

  • Jonathan Karron – Sandy Hook Promise

11:00 Breakouts

Students will select one of these sessions to attend.

  • Brand Session
    • Lisa Hallam, GoTo Foods
    • Rebecca Foust, Inspire Brands
    • Kenya Wint, Newell Brands
  • Agency Session
    • Harrison Freemyer, Prophet
    • Melanie Charyton, Publicis
    • Tristan Otto, Tailfin
  • Publisher Session
    • Briona Books, Salesforce
    • Abby Jessen, Cox Media Group

12:00 Mentor’s Lunch

Each speaker will be available to eat lunch with up to four students. This will allow students to get to know the speakers on a more personal level.

1:10 Breakouts

Students will select one of these sessions to attend.

  • Brand Case Studies
    • Kathryn Osbon, Aarons
    • Nick Metcalf-Scire, IHG
  • Agency Case Studies
    • Jeff Harter, BCG Brighthouse
    • Lisee Pullara, Spark Foundry
    • Cameron Harris, WPP
  • Publisher Cases
    • Hannah Rickles, The Home Depot
    • Sarah Duffy, Weather
    • Nathan Lee, Walmart Advertising

2:05 Breakouts

Students will select one of these sessions to attend.

  • Analytics
    • Austin Moskowitz, Chick-fil-A
  • Influencer Marketing
    • Kristyn Hicks, Delta Air Lines
  • Brand & Agency Relationship
    • Caleb Stevens, Southstate Bank

2:35 Closing Keynote

  • Brand and Agency Relationship: Daggar x Metro Atlanta Chamber: Carla Guy, Alex Gonzoles, and Abby Hill

3:00 – 4:30 Career Fair

4:30 Happy Hour with Alumni

Students and Speakers will optionally shift over to The Bucket Shoppe for cocktails and networking.